Should My Aspiring Influencer Pal Stop Using Me for Content?
The Prosecution: Beth
Sometimes I'm recorded while I’m eating. I’ll see myself on her social media – it’s like a sudden shock.
A close companion of 10 years, Marielle, calls herself the “content queen”. It’s fun for a bit, but it strains our friendship.
Being highly outgoing, she feels the need to document everything all the time. During meals out, her motto is, “The phone eats first,” and snaps pictures with bright lighting, which induces embarrassment. I don’t like it when strangers see her performing for the camera – I experience secondhand embarrassment. Another annoyance is because the food gets cold.
She's not quite an online personality yet, but Marielle is aspiring to become one. She makes video blogs about city life, her daily routine, and her styling career. Her content is good, credit where it's due, but I don’t want to be dragged into it. Sometimes I'm captured while I’m eating, or just accompanying her. I’ll see myself on her feed afterwards, and it comes like a jumpscare: I’ll have no makeup on, making a strange expression or photographed while eating. It’s uncomfortable.
She also anticipates that I will to record her at inopportune moments. Often I'm in conversation to another person, or we’ll just be spending time in the street. The dynamic feels like our bond has transformed into me being her unpaid videographer. She has the means to hire someone if she wanted professional shots. When I brought up my discomfort about the situation, she brushed it off. I've been invited to several brand events, which was nice, but that doesn't compensate for all the time and effort I spend assisting her create material.
I appreciate that Marielle has supported me with my career in design, but I don’t want our friendship to become just a ledger of exchanges. I don’t feel she's insincere or inauthentic, but sometimes it seems that if recording starts, we will begin acting in a way that makes us look good for her channel.
She will say, “OK, look happy!” and film me smiling with someone. It’s so silly. I need her to recognize that our 10-year friendship still has boundaries. I love being with her, but I also desire to experience it without being recorded, edited, or posted for an audience. I am not a accessory for her Instagram.
The Defence: Marielle
I hope Beth to see that the creations we make together can get us an opportunity.
I love creating videos. It's more than a hobby; it's integral to who I am. Producing content and documenting experiences online allows me to express myself and engage with people in novel forms.
I don’t see myself as a professional creator yet, but it’s smart to make money from your passions. I look up to people on social platforms who execute that aesthetic of informal, self-made content creation.
Content creation is my interpretation of engaging with life: noticing the details, posting them with an audience that appreciates the craft behind it. It's never my aim to make my friend uncomfortable. Taking her to industry events was my way of offering access, giving her a opportunity to experience exclusive moments that could help her career in design too. That isn't blackmail, it’s just being realistic.
I’d still take her to these events even if she didn’t help me, but I want her to see what the work we make together can achieve: an opening. I understand not all people likes being on camera, but sometimes spontaneity is what makes content genuine. Appearing on video occasionally is part and parcel of being my friend. I would delete anything she asked, but she has never asked yet.
I don’t expect anybody to be my personal filmmaker, but friends support one another in small ways. I thought recording a clip now and then would be enjoyable for her. Innovation flourishes in partnership, and having my friend around makes projects energetic and enjoyable. I never force her to take part in anything, and I’d never deliberately humiliate her. But filming together occasionally is part of how I record our shared experiences.
I cherish Beth’s friendship profoundly and want to avoid content creation to come between us. I am ready to find middle ground: like asking before recording, and avoiding angles that might make her uncomfortable.
This is not about power, it’s about sharing my world while still respecting hers. Clearly content creation is not a substitute for real connection: it's merely part of how I live my life and I want her to be involved in a way that’s enjoyable for both of us.
Outside Perspectives: Reader Opinions
Should Marielle stop recording herself and Beth when they are socializing?
There’s nothing more excruciating than having a friend film you. I understand that it’s Marielle’s job, but I wouldn't ask friends come to my workplace. Perhaps she can find influencer friends to collaborate with. Given the uncertain future of technology, personal relationships are the only thing we have – cherish them!
A respondent, 25
When pursuing something as a career, you can’t ask your friends for assistance repeatedly, even if they have done it before. While she enjoys shooting, that doesn’t mean all those around her is willing material. She needs to respect her friend's privacy.
Ankit, 26
Marielle might love producing videos and showing off her life publicly, but it isn't for everyone. It was kind she has helped Beth’s career, but she must to listen to what Beth wants.
A commenter, 27
It sounds like you care about each other, so hold on to that and ensure it’s the focus in your relationship. Create some authentic memories, where true emotions are preserved, not online archives. In fact, public figures who seem to share their worlds actually have more privacy than it seems.
Sarah, 53
She seems to be neither present nor genuine when they're together – she’s working. Both seem unsure as to where the line is. The answer is not found in trying to alter one another, but in each establishing defined limits around what is comfortable to them and determining if there is an mutually agreeable compromise.
A final view, 71
Now You Be the Judge
Consider this question: has she been over-exposing their friendship?